SEPTEMBER 12: Apple CEO Tim Cook speaks during an Apple special event at the Yerba Buena Center for the Arts on September 12, 2012 in San Francisco, California. Apple announced the iPhone 5, the latest version of the popular smart phone. (Photo by Justin Sullivan/Getty Images)
UNDATED (CNN) -- Apple's move to create its own version of Google Maps isn't going so well. Today, Apple CEO Tim Cook apologized for glitches with the tech company's new program.
Apple Maps was rolled out last week to millions of iPhones, iPads and iPod Touch devices. Previously, the devices used Google Maps.
Users have complained some of the information on Apple Maps is off target or incomplete.
Cook says Apple engineers will continue "working non-stop" on the issues.
In the meantime, he suggested people use alternatives including MapQuest, Microsoft Bing, and yes, even Google.