Social media dominates Election Day

6:37 AM, Nov 7, 2012   |    comments
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UNDATED (CNN) -- Election Day and Election Night dominated social media conversations Tuesday. So at the apex of the most social election ever, what got people searching and sharing?

As Election Day turned into Election Night, millions of votes and how they added up, generated millions of tweets, leading up to one, a thank you from a newly re-elected President of the United States.

Election Day 2012 took its place as Twitter's biggest political event ever. And as TV networks called the race, second screens lit up at a rate of more than 327,000 tweets per minute.

Google searches pointed to an anxious electorate. Top search terms during the day included "election results," "exit polls," "election news," and "who's winning the election."

On Facebook, the number one term Tuesday morning and afternoon, variations of "vote," "voted," and "go vote."After projections, "Obama wins" jumped to top spots on both Facebook and Google.

Meanwhile among Instagram photos, a bevy of proud ballot shots raised legal questions, in states with restrictions on photography in polling places.

In November 2008, about 37 percent of Americans said they'd used a social networking site. Fast forward to 2012, two-thirds are socially engaged.

And while Republicans made social strides, there's still catching up to do. Mitt Romney amassed a respectable 1.7 million Twitter followers during his campaign. Still, just a fraction of President Obama's which was over 22 million in Chicago.