THV 11, the Gannett-owned CBS affiliate in Little Rock, Arkansas, is seeking a Digital Account Executive. The ideal candidate will be energetic and strategic as they champion Today's THV, todaysthv.com and a complementary digital product suite. Execution of a customer-focused sales process building new customer relationships and growing existing customer relationships will be crucial. The position will have access to a broad set of solutions from Today's THV's extensive market-leading portfolio and reports to the Digital Sales Manager.
Roles and Responsibilities:
- Responsible for developing new digital customers through solution-based selling; as well as, the retention and growth of current client partnerships.
- Accountable for individual digital revenue performance; in addition to working strategically with other station sales executives.
- A top priority of the position includes delivery of digital sales goals for Gannett's Digital Marketing product suite.
- Proficient in creating innovative multimedia recommendations that offer consumer engagement and interaction with the client message.
- Network nationally, regionally and locally to keep apprised of emerging digital trends, rates and product solutions.
- Minimum of 2 years digital sales experience, Bachelor's Degree, and Google Adwords Certified preferred.
- Product knowledge should include: Targeted Display, Social Media Marketing, SEO & SEM, and Pay-Per-Click.
- Must have advanced PC skills including Microsoft Office.
- Strong attention to detail, ability to multi-task and follow-through projects to completion.
- Exceptional presenter and communicator with internal and external partners.
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