LITTLE ROCK, Ark. (UALR contribution) - UALR's Arkansas Small Business and Technology Development Center will offer "Online Marketing in a Day" from 9:30 a.m. to 4:30 p.m. Thursday, Oct. 18, in advance of the holiday buying season.
The day-long seminar at UALR's Donald W. Reynolds Business Center at University Avenue and 28th Street will give participants the knowledge they need to establish and enhance their business's online presence.
Registration fee is $50. Due to limited seating, pre-registration is required. For more information, call (501) 683-7700 or visit asbtdc.org/training.
"Even businesses that don't sell products online need to have a strong online presence to appeal to shoppers who use the Internet for research before making a purchase at brick-and-mortar retailers," said Gwen Green, one of three seminar instructors. "According to eMarketer, 46 percent of smartphone owners used their phone to research a product before buying it in a store during the 2011 holiday season."
Reasonable accommodations for persons with disabilities will be made if requested in advance. Contact McKenzie at 2801 S. University Ave., Little Rock, AR 72204 or firstname.lastname@example.org.