LITTLE ROCK, Ark. (KTHV) -- Over the last 12 years, the Arkansas Foodbank and THV, in partnership with you, local businesses, groups, schools, and individuals, has teamed up during the summer months to provided over 1 million boxes of cereal to help feed hungry Arkansas children and their families.
And now it's time to sign-up for the business edition of the drive.
Joining Tom Monday morning is Leighanne Alford from the Arkansas Foodbank with details on this year's cereal drive including a few new things we're going to do this summer to enhance business involvement.
You can sign up by checking out our THV Summer Cereal Drive special section here on thv11.com. The sign-up period is May 6-31.
What counts as cereal?
• Dry cereal - boxes OR bags, 8oz. or more (Think Nutritious!)
• Cereal/Breakfast Bars
• Pop Tarts
• Cream of Wheat
The collection period is June 3-28 with the collection deadline noon July 1. The awards breakfast will be July 12 at UALR's Stephens Center.
For business competitors, there will be week-to-week collection leaders and "Most Creative" method of cereal collection. There will be a catered breakfast for all weekly winners!
Get involved today and help change the lives of Arkansas families.