FAYETTEVILLE, Ark. - is debuting a new look for the 2012-13 season, the University of Arkansas Athletic Department announced Monday. The new look rolled out Monday morning.

The enhanced user features allow for easier site navigation, access to more current stories on the front page and quick links to several social media options. remains committed to being the official news and video source for Razorback fans and the new features allow for a more interactive on-line experience.

"With 19 sports and more than 460 student-athletes competing for the University of Arkansas, there is always a lot of exciting things going on with Razorback Athletics," Vice Chancellor and Director of Athletics Jeff Long said. " is the primary source for up-to-date Razorback news and the official online home for our program. We are always looking for new ways to improve our web presence and give Razorback fans access to all the latest technology and information. I think our fans will enjoy all the new features and enhancements now available on"

The homepage now features a large image that rotates showcasing seven top stories and fans now have the ability to share stories on Facebook, Twitter and Google+ right from the homepage. One important addition to the homepage is the "Recent News" section which will display 12 recent stories that are sortable by sport. This feature allows fans the opportunity to catch up on any news they may have missed from their favorite Razorback teams. Some of the other notable additions to the homepage are the live blog schedule, RazorVision video player and a social media widget.

In addition to the updates on the homepage, improvements have been made to the individual sport pages. A few notable updates include the addition of a countdown clock for the next event so fans will never miss any action and a sport specific video player to check out highlights and press conferences.

Fans will also find a new enhanced video experience on with a larger video viewing window allowing for higher quality video to be delivered. There are now additional video on demand sorting options allowing fans to more easily locate specific videos of interest and we have added a permanent area for our premium RazorVision subscribers to login and manage their account at the top of the video experience as well as prompts for interested new subscribers to learn more on our offerings.

The new RazorVision has increased sharing and social media functionality allowing fans to easily like, share and embed their favorite Razorback videos. Fans can interact on the site through a "Related Videos" area under the main video viewing window. This option allows fans to share additional content based on viewing habits and interests.

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