As school lets out for summer and people are starting to travel – they need to be distraction-free behind the wheel.

In partnership with Farm Bureau Insurance, THV11 is continuing our efforts to stop distracted driving by encouraging people to put down the technology and just DRIVE.

It’s the “Refuse to Lose Challenge.”

Credit: KTHV
Credit: KTHV

Here’s what you do:

  1. Commit to NO multi-tasking behind the wheel.
  2. Take a picture of what you “refuse to lose” and post it to social media using #BeOn11.
  3. Invite five friends to take the challenge.

Why five? On average, texting drivers take their eyes off the road for five seconds while distracted. (In five seconds, a car traveling 55 mph goes the length of a football field.) WOW!

Laura Monteverdi:

Tom Brannon:

Denise Middleton:

Craig O'Neill and Ed Buckner:

Rob Evans:

Raven Richard:

Katlyn Gardenhire:

Meredith Mitchell:

Mariel Ruiz:

Winnie Wright:

Hayden Balgavy:

Rolly Hoyt:

Erika Ferrando:

The goal of this campaign is to drive the conversation about distracted driving. We want you to know THV11 cares! And we want to do as much as we can to save lives, but we need YOUR help.